Director of Marketing & Media Relations - HigherEdJobs

Institution:	La Roche College
Location:	Pittsburgh, PA
Category:	Admin - Public Relations, Marketing and Communications
Posted:	07/30/2012
Application Due:	08/24/2012
Type:	Full Time

La Roche College is currently accepting resumes for a Director of Marketing & Media Relations. This position will is responsible for all College relations with the media, marketing, publications, and advertising.

Responsibilities include:

• Building and maintaining relationships with area and national media personnel
• Work closely with faculty, administration and staff in eliciting story ideas and then promoting them to the Director's media contacts
• All media relations for the College
• Work closely with the Sports Information Director with dealings with the media regarding athletics
• Solicit news media coverage of College programs, personnel, activities, and events
• Monitor and report on news media coverage
• Implement marketing plans developed for the College
• Prepare or supervise preparation of advertising materials for all media
• Monitor and evaluate the effectiveness of various advertising initiatives
• Prepare or supervise preparation of copy for College publications
• Supervise the publications production process
• Supervise the staff in the Marketing & Media Relations functions
• Represent the Vice President for Enrollment Management as directed
• Lead all special projects involving promotion of the College such as but not limited to the 50th Anniversary Jubilee, the new Branding Campaign, the new Website, etc.
• Performs other related duties as assigned

Minimum Qualifications:

• Bachelor's degree in public relations, marketing, or related field
• Minimum five years supervisory experience - in a higher education setting - in public relations and/or marketing
• Strong managerial skills
• Strong writing, editing and supervisory skills
• Experience in drafting and implementing strategic communications/marketing plans for various on-campus constituencies including Admissions, Institutional Advancement and Academic Affairs
• Strong public speaking abilities
• Ability to handle multiple, simultaneous assignments from within and without the campus community, under tight deadlines and with excellent customer service and professional communication skills
• Ability to handle confidential or sensitive information
• Familiarity with current communications media and technology, and keeping consistently updated on future trends and products

Qualified Candidates should submit cover letter and resume to hr@laroche.edu.

Contact:	Human Resources La Roche College
Fax:	412-536-1114
Email Address:	hr@laroche.edu

La Roche is an equal opportunity employer

Source: http://www.higheredjobs.com/details.cfm?JobCode=175654097

new york auto show khalid sheikh mohammed masters par 3 gwen stefani overeem laron landry mary j blige burger king